---
title: What is OAuth, and why is it important?
description: What is OAuth, and why is it important?
---

[Skip to content](https://help.orita.ai/what-is-klaviyo-oauth#main-content)

English

Show submenu for translations

![Default Logo-1.png\]](https://help.orita.ai/hs-fs/hubfs/Default%20Logo-1.png?height=40&name=Default%20Logo-1.png)

Open main navigation

Close main navigation

- English
  
  Show submenu for translations

 You have questions. We have answers.

- There are no suggestions because the search field is empty.

1. [Help Center](https://help.orita.ai/?hsLang=en)
2. [Tools and Access](https://help.orita.ai/tools-and-access?hsLang=en)
3. [Klaviyo OAuth](https://help.orita.ai/tools-and-access?hsLang=en#klaviyo-oauth)

# What is OAuth, and why is it important?

OAuth is a secure and new standard for connecting applications. Instead of sharing login credentials directly, OAuth allows you to grant Orita the necessary permissions to access your Klaviyo account data securely and safely. This method ensures enhanced security and simplifies the process of connecting Orita to your Klaviyo account.

- [How Orita Works](https://help.orita.ai/how-orita-works?hsLang=en)
- [Getting Started with Orita](https://help.orita.ai/getting-started-with-orita?hsLang=en)
- [Customer Data](https://help.orita.ai/customer-data?hsLang=en)
- [Metrics and Updates](https://help.orita.ai/metrics-and-updates?hsLang=en)
- [Tools and Access](https://help.orita.ai/tools-and-access?hsLang=en#main-content)
  
  
  
  
  
    - [Klaviyo OAuth](https://help.orita.ai/tools-and-access?hsLang=en#klaviyo-oauth)
- [Billing and Payments](https://help.orita.ai/billing-and-payments?hsLang=en)
- [Engagement Levels](https://help.orita.ai/engagement-levels?hsLang=en)
- [Orita Grow Audiences](https://help.orita.ai/orita-grow-audiences?hsLang=en)
- [Orita SMS](https://help.orita.ai/orita-sms?hsLang=en)

[![Default Logo-2](https://help.orita.ai/hs-fs/hubfs/Default%20Logo-2.png?width=109&height=30&name=Default%20Logo-2.png "Default Logo-2")](http://orita.ai)

Help Center

Copyright © 2026, Orita Inc